Product Manager ( PMT)- Pharma Industry – Mumbai

From 5 to 8 year(s) of experience
₹ Not Disclosed by Recruiter

Job Description

Roles and Responsibilities

1. Create Short & long term competitive strategy for assigned portfolio after surveying market scenario
2. Making visual aid and cycle wise promotional inputs as per brand requirement.
3. Develop strategy&periodically review the success of the inputs
4. To analyze the market data and interpreting the same to make a robust marketing plan to maximize the market share.
5. Coordinate with different departments for the procurement of samples, LBCs and compliments for the distribution to the field force.
6. To liaise with various departments particularly Medical & Regulatory, Finance.
7. Coordinate with advertizing agency on design and development of Promotion Material
8. Prepare quarterly business plan booklet for field, including explanation and detailing
9. Coordinate with various vendors to get delivery of promo material as per deadline
10. To ensure timely dispatch of inputs across all the field force as per plan.
11. Conducting cyclic briefing meeting across the country to analyze the Brand performance and marketing activity implementation status
12. Communicate brand strategy to field staff and ensure Implementation
13. Product launch, Planning of product mix & benchmarking of assigned brand, & monitoring brands progress.
14. Responsible for launching new products & strengthening existing brand portfolio.
15. Monitoring and analyzing the primary and secondary sales data etc.
16. Making comprehensive brand plan, sales forecasting, positioning, and keeping track of competitor brands and their promotional activity.
17. Sales budget Vs achievement • Keeping the record of promotional cost.
18. To liaise with various agencies for the conferences and other brand promotion & ensure successful implementation of the same
19. Organizing and conducting doctor education seminars, developing ‘Corporate Doctors’ through business development activities.
20. Facilitating all the marketing, communication support in order to arrange the KOL doctor’s International visit for Symposia, CME programme national level as well as International level.
21. Ensuring the ROI from KOL doctors through daily follow-up by sales managers.
22. Tracking of various brand wise marketing activity daily basis though phone calls and email, SMS etc.
23. Update field employees through periodical circulars about brand target achievement and market trends.
24. Ensuring adequate stock availability at distribution centers.

Role:Product Manager

Salary: Not Disclosed by Recruiter

Industry:Pharmaceutical & Life Sciences

Functional AreaProduct Management

Role CategoryDigital Product Management

Employment Type:Full Time, Permanent


UG:Any Graduate

Company Profile

GenNext India Private Limited

GenNext is a leading and fast progressing Manpower recruitment and Executive search firm in Central India providing its services to various sectors all over India.
Company Info
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Recruiter Name:Bhupendra Singh

Contact Company:GenNext India Private Limited